iStore | Apple Premium Reseller

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The easy way to upgrade.

Easy Upgrade lets you get the latest iPhone, Mac, iPad or Apple Watch today by spreading the cost
with low monthly payments and gives you flexibility to upgrade to the latest device at the end of the plan.

How it works

Choose

Visit your local iStore and choose the device that best suits your needs.

Pay

Pay for it monthly over 12, 24 or 36 months with a 5% upfront payment.

Upgrade

​Return the device and upgrade or pay the remaining balance to keep it.

100% pure joy. 0% interest.

Get the latest Mac, iPad, iPhone 15 Pro or Apple Watch Ultra interest free over 24 months with Easy Upgrade.

 T&Cs apply, subject to status 18+.

 T&Cs apply, subject to status 18+.

Low Monthly Payments.

With Easy Upgrade you can pay as you go. With only a 5% payment required, it’s the easiest way to get the latest Mac, iPhone, iPad and Apple Watch at a price you love.

Mac on Easy Upgrade

Now available over 24 months interest free.

Decide whether you would like to pay for your Mac over 24 or 36 months with a 5% upfront payment. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device.

* Terms and conditions apply. Subject to status and credit check. 18+. 5% Upfront payment. 
 
Representative Example: A MacBook Air purchased for a cash price of £999, £49.95 deposit. Loan amount of £949.05. 36 monthly instalments of £24.09. Total amount payable after 36 months £867.24 (9.46% APR). Number of additional payments required to own device – 11, Total Amount Payable after 47 months – £1,130.90.
 
Late or missing repayments may have serious consequences for you and cause you serious money problems. Your credit rating may be affected which will make it more difficult or more expensive for you to obtain credit in the future.

Easy Upgrade iPhone

You can decide whether you would like to pay for your iPhone over 12 or 24 months. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device. 

Pricing based on 24 monthly payments. Easy 24 example: £599 purchase price. 24 Monthly payments of £22.83 at promotional 11.15% APR. Return device after 24 payments to settle outstanding loan or keep the device and make 6 further monthly payments. Total amount repayable £684.61  

Easy Upgrade iPhone with Trade-in 

Reduce your monthly payments further by trading in your current device. Use our online valuation calculator to receive an estimated trade-in value, or head into your local store today. 

Pricing based on 24 monthly payments with maximum upfront trade-in value applied*. Example Easy upgrade 24 with trade-in example: £729 purchase price. Maximum applied trade-in value £271. Total loan value £458. 24 Monthly payments of £14.57 at promotional 11.15% APR. Return device after 24 payments to settle outstanding loan, total amount payable £349.68 or keep the device and make 13 further monthly payments. Total amount repayable £539.05.

iPhone on Easy Upgrade

Pricing shown below is based on our 24 month Easy Upgrade plan.

You can decide whether you would like to pay for your iPhone over 12 or 24 months with a 5% upfront payment. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device. 

* Terms and conditions apply. Subject to status and credit check. 18+. 5% Upfront payment. 
 
Representative Example: A device purchased for a cash price of £999, £49.95 deposit. Loan amount of £949.05. 36 monthly instalments of £24.09. Total amount payable after 36 months £867.24 (9.46% APR). Number of additional payments required to own device – 11, Total Amount Payable after 47 months – £1,130.90.
 
Late or missing repayments may have serious consequences for you and cause you serious money problems. Your credit rating may be affected which will make it more difficult or more expensive for you to obtain credit in the future.

Easy Upgrade iPad

Decide whether you would like to pay for your iPad over 24 or 36 months. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device.

Pricing based on 36 monthly payments and Wi-Fi model. Easy upgrade 24 example: £319 purchase price. 24 Monthly payments of £12.52 at promotional 11.15% APR. Return device after 24 payments to settle outstanding loan or keep the device and make 5 further monthly payments. Total amount repayable £363.08

Easy Upgrade iPad with Trade-in 

Reduce your monthly payments further by trading in your current device. Use our online valuation calculator to receive an estimated trade-in value, or head into your local store today. 

Pricing based on 36 monthly payments and Wi-Fi model with maximum upfront trade-in value applied1. Example Easy Upgrade 36 with trade-in example: £349 purchase price. Maximum applied trade-in value £191. Total loan value £158. 36 Monthly payments of £4.13 at promotional 11.15% APR. Return device after 24 payments to settle outstanding loan, total amount payable £148.68 or keep the device and make 11 further monthly payments. Total amount repayable £193.74.

iPad on Easy Upgrade

Now available over 24 months interest free.

Pricing shown below is based on our 36 month Easy Upgrade plan.

Decide whether you would like to pay for your iPad over 24 or 36 months with a 5% upfront payment. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device.

24 month Easy Upgrade Plan (0% APR)

36 month Easy Upgrade Plan (9.5% APR)

* Terms and conditions apply. Subject to status and credit check. 18+. 5% Upfront payment. 
 
Representative Example: A device purchased for a cash price of £999, £49.95 deposit. Loan amount of £949.05. 36 monthly instalments of £24.09. Total amount payable after 36 months £867.24 (9.46% APR). Number of additional payments required to own device – 11, Total Amount Payable after 47 months – £1,130.90.
 
Late or missing repayments may have serious consequences for you and cause you serious money problems. Your credit rating may be affected which will make it more difficult or more expensive for you to obtain credit in the future.

Apple Watch on Easy Upgrade

Pricing shown below is based on our 24 month Easy Upgrade plan.

The Apple Watch Ultra 2 is now available interest free.

You can decide whether you would like to pay for your Apple Watch over 12 or 24 months with a 5% payment. At the end of the term, simply return the device to upgrade or continue making payments to pay the balance and keep the device. 

Apple Watch GPS

Apple Watch GPS +  Cellular

* Terms and conditions apply. Subject to status and credit check. 18+. 5% Upfront payment. 
 
Representative Example: A device purchased for a cash price of £999, £49.95 deposit. Loan amount of £949.05. 36 monthly instalments of £24.09. Total amount payable after 36 months £867.24 (9.46% APR). Number of additional payments required to own device – 11, Total Amount Payable after 47 months – £1,130.90.
 
Late or missing repayments may have serious consequences for you and cause you serious money problems. Your credit rating may be affected which will make it more difficult or more expensive for you to obtain credit in the future.
How Do You Apply?

Apply for Easy Upgrade couldn’t be easier, simply follow the instructions below.

Online

In-store

  • Choose

    Select your desired Apple product and the accessories you want from our online store.

    At checkout select the Easy Upgrade payment option which will show you your payment terms.

    Apply 

    After selecting your preferred Easy Upgrade plan at checkout you will be guided through the online application process and will receive an immediate decision.

    If your application is accepted, you will need to pay the 5% upfront payment by card. Then you will receive confirmation of your order via email. 

    Upgrade 

    At the end of your plan, after 12, 24 or 36 months, we will be in touch with how to return your device and upgrade to the latest iPhone, Mac, iPad or Apple Watch.

    Alternatively keep your current device by continuing to paying off the remaining balance.

  • Choose

    Select your desired Apple device and accessories you want with our in-store team. Review and choose you preferred repayment term.

    Receive additional credit towards your purchase when you trade in your old iPhone, Mac, iPad or Apple Watch. We’ll use its value to reduce your monthly payments.

    Register 

    You will need access to your email address and phone number. We’ll then email or text you a link to complete the application in store, on your device, or one of the in-store team will be able to help.

    Upgrade 

    At the end of your plan, after 12, 24 or 36 months, return the device in the pre-agreed condition and we will settle the balance of your agreement. 

    Then you can upgrade to the latest  iPhone, Mac, iPad or Apple Watch. Alternatively keep your current device by continuing to paying off the remaining balance.

Choose

Select your desired Apple device and accessories you want with our in-store team. Review and choose you preferred repayment term.

Receive additional credit towards your purchase when you trade in your old iPhone, Mac, iPad or Apple Watch. We will give you a trade in value and use it to reduce your monthly payments.

Register 

You will need access to your email address, phone number and a valid form of photo ID such as a passport or driving license. Klarna will then email you a link to complete the application in store, on your device, or one of the in-store team will be able to help.

Upgrade 

At the end of your plan, after 12, 24 or 36 months (as per your agreement), simply return the device in the pre-agreed condition and we will settle the balance of your agreement. 

Then you can upgrade to the latest and greatest iPhone, Mac, iPad or Apple Watch. Alternatively keep your current device by paying off the remaining balance.

Now to choose something new.

Mac

Apple silicon and macOS are engineered together to deliver incredible performance and phenomenal battery life.

iPhone

Powerful new camera technologies, all-day battery life, vital safety features, and so much more.

iPad

Easy to use. Powerful. Portable. Versatile. There’s nothing quite like iPad. Find the perfect iPad for you.

Apple Watch

Track your fitness. Monitor your health. Keep connected. Apple Watch is the ultimate device for a healthy life. 

Go ahead, accessorise. 

With Easy Upgrade you can select your favourite accessories and pay monthly. Find the perfect partner for your new Apple product, be it a case, a speaker or headphones – just can add it to your Easy Upgrade plan in-store or cart online.

AirPods
from £3.22 per month

(when paying over 36 months).

HomePod mini
from £2.36 per month

(when paying over 36 months).

Apple TV
from £3.80 per month

(when paying over 36 months).

Protect your new device with AppleCare+

You can add AppleCare+ to your Easy Upgrade from as little as £2/pm. In additional to worldwide hardware and software support for up to 3 years (depending on device), AppleCare+ also includes up to 2 incidents of accidental damage should the worst happen4.

Any network. Any tariff.
When you buy an iPhone, iPad or Apple Watch from iStore you aren’t tied to a single network or tariff. Choose the network and tariff that are right for you and once you have activated your new iPhone, iPad or Apple Watch, it stays unlocked for the entire life of the device. This means you have the freedom to change your carrier or tariff as often as you like.
Put the power of iStore on your side.
iStore Trade-in
Bring in an eligible device and we’ll trade it for instant credit.
Buy online and we’ll have it ready for pickup.
iStore Support
Apple Certified Repairs & Service.

Our Apple-certified repairs are performed by expert engineers who use genuine Apple parts. 

Finance
More choices. More ways to own.

Spread the cost of your new iPhone, iPad, Mac or Apple Watch over 12 – 48 months, with a 5-10% upfront payment.

Please spend responsibly. Credit subject to status, 18+. T&Cs apply.
iStore Warranty
Relax, we’ve got it covered.

Our 2 year warranty is include it free of charge with every new Mac, iPad, iPhone, Apple Watch, HomePod or AirPods purchased from iStore.*

Get 3 months of Apple TV+ free
when you buy an Apple Device.1

Buy selected Apple products
and get 3 months free.2

Your local Apple experts.
Find Your Local iStore

Find your local Apple Expert,
with 10 locations nationwide. 

1 Apple TV+: £4.99/month after free trial. One subscription per Family Sharing group. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply. See apple.com/uk/promo for more information.

2 Apple Fitness+ Terms
Requires iPhone 6s or later and Apple Watch Series 3 or later. £9.99/month after free trial. No commitment. Plan automatically renews after trial until cancelled.

Frequently Asked Questions

To apply for finance you will need to meet the following criteria.
– Be 18 or older
– Be in permanent paid employment (over 16 hours a week), retired (receiving a pension), in receipt of a disability benefit, or self-employed.
– Have been resident in the UK for at least 3 years and will continue to reside in the UK.
– Have a debit or credit card in your name and registered to your address.
– Have a personal Bank or Building Society current account (this account needs to be eligible for direct debits).

Most decisions will be made within 3 minutes. On some occasions we may need to refer to our credit lender who will review your credit application and may ask additional questions. A decision is typically made within 10 minutes. Applications made after 4pm and sent through for referral may not be resolved until the following day.

Yes. You can purchase with iStore Easy Upgrade Plan even if you have an existing contract with a network. However you will still be responsible for maintaining any existing commitments under that contract.

Upgrading to a new iPhone is subject to its release and stock availability at the time you exercise your upgrade option. Therefore we cannot guarantee it.

Your device must be in good physical and operational condition when you upgrade. For a device to be considered in good physical and operational condition, the device must meet the following criteria:

  1. power on and hold a charge;
  2. have no functional faults found;
  3. have an intact and functioning display, ports, speakers, cameras and input methods (including capacitive input, trackpad, buttons and keys, as appropriate);
  4. displays should have no distortion or discolouration;
  5. have no breaks, cracks, chips, deep scratches or excessive wear; and
  6. have activation lock and any account locks or restrictions removed/disabled (you may be asked to disable at the time of upgrade);

 

If your Product is Mac then the following criteria also applies:

  1. the desktop, setup display or Disk Utility display must be seen and inspected by an individual appointed by Stormfront;
  2. no distortions or discolouration of the display or screen glass;
  3. have no severe scratches on top or bottom enclosure deeper than 3mm;
  4. have no dents larger than 13mm in length and larger than 6mm deep (3mm deep in corners); and
  5. provide the original charger, power cable, keyboard, mouse and any other peripherals provided with the Product when it was purchased in working condition.

There is no obligation to upgrade. You can continue making payments until the agreement has been settled and keep your device.

Your device needs to be in good working condition when it’s time to upgrade. If your device is damaged, we will provide you with a price to repair the device to an acceptable level to trade in and settle your agreement or offer you a lower trade in value. A payment would then be required to settle your agreement.

Terms and conditions apply. iStore reserves the right to change or remove this finance plan at any time. Easy Upgrade with 0% interest is available in-store only. Promotion 0% APR ends 15th October 2021. The Easy Upgrade Programme is available to eligible customers and consists of the purchase of an eligible Apple product (“The Product”) which includes: iPhone, iPhone, Mac or Watch.

1. Maximum upfront trade-in value refers to the highest value that can be applied to the device purchased to reduce the monthly payments. If the item being traded-in has a higher value than the maximum upfront trade-in value then the additional credit may be applied to accessories or other purchase made at the time of trade-in. Trade-in value can be redeemed as in-store credit only, no cash alternative is available.
2. iStore 2 Year Guarantee covers for manufacturers defects for up to 2 years from date of purchase. Exclusions apply, see T&C’s for full details.
3. Maximum purchase of £300 of accessories after Trade-in / promotion discounts applied.
4. AppleCare+ claims for accidental damage are subject to an excess fee.
 
iStore warranty covers for manufacturers defects for up to 2 years from date of purchase. See full terms & conditions here.
 
* Terms and conditions apply. Available in-store only. Subject to status and credit check. Orders part of the Easy Upgrade Plan cannot be combined with other offers or discounts. Trade in values are estimates only. Trade in vales cannot be determined until the device has been inspected
 
Late or missing repayments may have serious consequences for you and cause you serious money problems.
If you miss monthly payments, promotional interest rates are cancelled and you will be required to pay interest on repayments. Representative 18.9% APR (variable)
 
Representative Example: Apple MacBook Air Silver 256GB  purchased at a cash price of £999, no deposit. Loan amount of £999. 36 Monthly instalments of £28.04 . Total amount payable after 36 months £ 1,009.44 (11.9% APR). Number of additional payments required to own device – 8, Total Amount Payable after 44 months – £ 1,205.37
 
Albion Computers PLC t/a iStore acts as a credit broker and Credit provided by Klarna Bank AB. Albion Computers PLC / iStore is registered in England and Wales 02043116. Registered office: 112 Strand, London, WC2R 0AG. Albion Computers PLC is authorised and regulated by the Financial Conduct Authority. Our registration number is 617126.
 
Credit provided by Klarna Bank AB, which is authorised and regulated by the Swedish Financial Services Authority, with limited supervision by the Financial Conduct Authority and Prudential Regulation Authority in the UK. Klarna Bank AB (publ). Headquarters: Sveavägen 46, 111 34 Stockholm. Organization number: 556737-0431 Terms & Conditions apply. Finance full terms and conditions available on application.
 
Apple TV Plus Offer: £4.99/month after free trial. One subscription per Family Sharing group. Offer good for 3 months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply. See apple.com/promo for more information.
 
Apple Fitness Plus Offer: £9.99/month after free trial. No commitment. Plan automatically renews after trial until cancelled. Apple Fitness+ requires iPhone 6s or later and Apple Watch Series 3 or later. 
* Terms and conditions apply. Available in-store or online. Subject to status and credit check. 18+. 5% Deposit required. 9.5% APR. Orders part of the Easy Upgrade Plan cannot be combined with other offers or discounts. Trade in values are estimates only. Trade in vales cannot be determined until the device has been inspected.
 
iStore warranty covers for manufacturers defects for up to 2 years from date of purchase. See full terms & conditions here.
 
4. AppleCare+ claims for accidental damage are subject to an excess fee.
 
Late or missing repayments may have serious consequences for you and cause you serious money problems.
If you miss monthly payments, promotional interest rates are cancelled and you will be required to pay interest on repayments. Representative 18.9% APR (variable)
 
Representative Example: A MacBook Air purchased for a cash price of £999, £49.95 deposit. Loan amount of £949.05. 36 monthly instalments of £24.09. Total amount payable after 36 months £867.24 (9.46% APR). Number of additional payments required to own device – 11, Total Amount Payable after 47 months – £1,130.90.
 
Albion Computers t/a iStore is authorised and regulated by the Financial Conduct Authority (FCA FRN 722889) and acts as a credit intermediary and not a lender, offering credit products provided exclusively by Klarna Financial Services UK Limited. Klarna Financing is only available to permanent UK residents aged 18+, subject to status, terms and conditions apply.

Once you have received your quotation simply visit us at your local iStore branch to complete your trade in. 

Please not these prices are estimated, and are on the assumption that all accessories are included & the device is on good cosmetic condition. Final quotes will be given when the device is checked in store. These prices should be used as a guide only.